[IBU] Beerfest

Brian Lenderts blenderts at mchsi.com
Tue Jun 26 23:07:13 CDT 2007


The Brewfest was quite awesome really.  For those who could not attend, the
IBU tent was next to Worth Brewing which was next to Sutcliff Mead which was
next to Old Main etc etc.  In effect, the IBU club was able to showcase
their stuff along side some of the best in the business (Sierra Nevada and
Guinness and Bell's and Boulevard etc).  For myself, I was grateful for this
opportunity and props to the organizers.  

I was quite surprised by the crowd responses.  A few were hesitant but
others would "jump right in."  Many were rather surprised at the quality
that was provided by our brewers.  We provided a great selection of unique
and inspiring beers.  In fact, several individuals commented that (we) had
the best beer at the Brewfest!  Many were confused as to where and how they
could purchase our beers!  This was a GREAT event for our club and our
brewers.

For myself, I will plan to do this again next year if the opportunity is
granted.  My Imperial IPA will be much bigger and more hoppy than this
years!  I wonder how many beers we can put on tap?  Can you imagine the IBU
tent with 12 different beers coming out of a nice tap wall?  Or jockey box?
20 beers?  What a way to showcase our IBU beers to all of Des Moines!   

Cheers!

BTW - I was at a little run down liquor store in Sioux Falls SD a couple
weekends ago.  I noticed the lineup of Sierra Nevada products in the cooler
and the cost was $8/six.  Well, I noticed a six pack or two of Bigfoot along
w/ the others....  Not too bad, a Sixer of Bigfoot for $8.....


-----Original Message-----
From: Mike Edwards [mailto:mike.edwards at edwardsbrewing.com] 
Sent: Sunday, June 24, 2007 2:38 PM
To: Iowa Brewers Union
Subject: [IBU] Beerfest

Just wanted to let everyone know that we had a great turnout at Beerfest 
with a lot of people stopping by.  I had to leave a bit early, so sorry 
I wasn't there to help clean up!  Big thanks to Steve, John, Lauri, 
Matt, Adam and the two Brians for bringing the great beer!

Also, since we handed out a fair number of "business cards" with our web 
address on it, I thought I should get a blurb up about the mailing 
list.  If you go to www.iowabrewersunion.org now, you'll see a link to 
the mailing list archives/subscription page.

And while I'm thinking about it, we were thinking that maybe the club 
could pay for a jockey box that we could use at events like this, and 
members could use when they have special occasions, like weddings, etc.  
Not sure if we should buy one flat-out or pay for the parts and build 
one ourselves, but something worth considering for the next meeting.  
(Personally, I think one with at least four taps would be nice, with 
some sort of classy wooden bar-type wrap around it.)

Catch y'all later!
Mike
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